It is surprising that creating and managing an article directory is not seen more than it is. We do realize that some may take one look at Ezinearticles and similar directories and think there is no benefit to making their own. However, people are totally missing the boat about article directories because there are other uses for them. The primary alternate use is for promoting either themselves or another website. There are niche market article directories that are more specialized in nature. You can even create a directory that sells information; the uses are endless. 

Be very sure you assign the keywords you want to rank for as titles for the various article categories. Hopefully you are good at doing keyword research because that will determine a lot with seo purposes.Remember that the choices you make in the beginning will have far reaching effects on your site down the road. Google ’silo structure for seo’ if you are not familiar with the term, and then that is what you should achieve with your site. However, an article directory has more to it than a regular site. You want your articles to be found in the search engines, so then you must perform proper seo.

 You will no doubt have several streams of income happening on your article directory. Naturally, you want to make money from this, but you also have to think about visitor experience as well.You can take a look at established article directories and get a very good idea of how you can approach the monetization issue. There is nothing wrong with adsense ads or even other contextual ads, and you should also look at them, too. Avoid getting too hung-up on this part, and just study other directories and you will see what is acceptable. Of course no matter what you do, be sure you engage in testing. Failing to test what you do on your directory will truly be a terrible thing to do. That is the only way you can optimize your article directory for maximum impact and conversions. 

You can have everything set up so that the management aspect is not as painful as getting it off the ground. You cannot think of all possibilities, however you can make things much simpler if you follow a sound business plan.A lot of it has to do with preventing mistakes and optimizing your business to run better and more profitably. If you decide you need to change your nav structure later, then your site will rock and roll all over the serps. 

The state of affairs in late 2010 is that there are no excuses for not creating and managing an article directory of your very own. As we’ve seen, there are now cheap and simple ways to do this. Like anything else, however, you’ll need to focus on your goals and how you’re going to make profits from it.

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