Posts Tagged ‘auctions’

Here’s a Huge Online Auction Mistake You Can Avoid

Wednesday, May 4th, 2011

 

How to make cash with Online Auctions

Using online auctions to make money? If you are like me, it can almost escape your mind that these auction sites are a business. I happen to know that it’s not just me. I have friends who love the Ebay community. They love selling items and shopping at home online. One press of a button and you have a UPS delivery at your door. This process of rewarding yourself with discount auction items can feel addictive & fun, but hard to see as a business. Even though this is true we can’t lose focus. Our goal as entrepreneurs is to make a profit for our time invested. 

In internet marketing, individuals come in with sites they are passionate about, but they haven’t done due diligence with their site’s topic selection and with keyword research. That’s when you have to explain to them that the second word of the industry they chose to embark into is “Marketing”.

Paying attention before hand as to what merchandise, topic, or keywords already have a buying market is very important. It’s more important than one might think. Here’s an example for you to get my point across. After reading my example you’ll see the logic behind perfect ebay product selection.

Example: Location is a Yankees baseball game. You can either open the hotdog stand and sell hotdogs to the crowd or you can open a sushi bar. If you open the sushi bar at the game you have to educate the market. You have to convince them that this new product is what they want. You’ll have to persuade them to try it. With your sushi bar “passion” business, you could very easily run out of money just trying to push free fish down their unwilling throats. And after a few moments of this you start to realize the point of my example.

My point is you should see what they are already lining up for. Then choose where you want to enter the market.

With Ebay it is easy to see what your customers are searching for. You can also see the most popular ebay items searched or bought in the past. To see this data Ebay has provided it for you at http://pulse.ebay.com

The completed auctions link on the site can also loosely be used for a peep at item popularity, but is best used as a way to see what price the customers are willing to pay. This price range can vary for reasons like condition of item, the addition of accessories, or free shipping to name a few.

 

 

Optimizing Ebay Auctions For More Profits

Thursday, March 10th, 2011

eBay is one of the most well known auction sites on the Internet, where people shop from around the world for everything under the sun. When you list an item here, there’s no telling how many bidders you might attract or how much you might ultimately get for it. If you want this to happen, though, you have to do more than create an auction, you also have to know how to optimize it. In a way, your efforts to improve your auction will reflect in the increased number of bids that you receive. If you are just researching Ebay and want to observe how it can advertise your business a prime example is Google Sniper Bonus.

When it comes to auction optimization, your headline is one of the most important factors to think about. The headline should effectively describe your item so people know exactly what you’re offering.

Remember that people may be scanning hundreds of auction listings, and the headlines are what make them decide whether to look more closely at something. Use the headline to describe your product as specifically as you can and include it’s most important benefits. Your auction optimization always begins with the headline.

It’s important to be very specific when you write descriptions for the products you’re selling on eBay. The more details you include about your product, the more bidders you can attract, as you never know what particular quality or feature is important to someone. It’s better to include too much information than not enough when describing an item. If you don’t describe your items adequately it will only reduce the number of bids you get, as people like to know exactly what they’re bidding on. There are new products being launched constantly for example Google Sniper that will take advantage of Ebay.

Remember that everything you do, including the customer service you provide and the way you package and ship items to customers, contributes to the image people have of your company. You shouldn’t, for example, send customers products in boxes that are falling apart, or delicate items without enough protective material. Aside from making the customer feel better about the purchase, quality packaging saves you from the hassle of complaints of items arriving damaged. You can succeed with auctions, but you must always try to optimize your Ebay auction as much as possible. This is a process that you can learn, and it is not hard but rather just needs some time. Overall, your aim should be to get the highest bids and have no problem with your buyers, and this is only possible when you set up a strong foundation.

You will find new products being launched constantly such as Google Sniper which will benefit from Ebay.