When using E-books in your internet marketing strategy that includes your marketing subject matter and a link to your website , it is a proven technique in viral marketing. This method uses the multiplication outcome to “explode” the distribution of your message by willing participants.

This is the basic principle that was used by Hotmail to get established. When the two founders set up their free email system, all the messages that were sent by subscribers had a text message at the bottom which identified Hotmail as the origin. People who sent emails to their friends advertised the free email site.

It’s quite inexpensive to use viral e-books as a marketing method. It doesn’t take long to set up and it’s even faster if you use rebrandable E-books that have been scripted by others. Just use your favorite search engine and do a web search. You will find many rebrandable E-books that are available on whatever subject you are interested in and that apply to your e-business. One method of distributing the E-book is to provide it to visitors in substitution for subscribing to your newsletter. If they pass it on to their friends and family it will promote your business for you.

E-books are capable of reaching a large audience and are limited only by the enthusiasm of the participants.

It’s possible to create your very own E-books by blending articles that you have written or by using material you have gotten from public domain sources. Creating your own e-books is really not that hard.

A very common approach is to use material that has Private Label Rights, including articles and reports that have been written specifically for that niche.  Another approach is to use a section of a bigger work that you have prepared such as the first 3 chapters of a large E-book and use it as a viral E-book.

Tags: E-books, internet marketing strategy, private label rights

This entry was posted on Sunday, April 17th, 2011 at 4:58 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.